Flavor Profiles

Noble’s Wine Aroma Wheel

Understand the origins of wine tasting with Professor Ann Noble's Wine Aroma Wheel. Learn to move from vague terms to precise descriptors like Fruity, Floral, and Earthy.


The Origin

Created in 1984 by Professor Ann C. Noble at UC Davis. She developed this tool to replace vague wine snobbery (words like "elegant") with precise, physical descriptors.

The Architecture

A tiered circle designed for clarity. You start at the center with general families (e.g., Fruity) and move outward to specific sources (e.g., Citrus > Grapefruit).

The Flavor Landscape

It identifies 12 primary families, including Floral, Spicy, Vegetal, Nutty, Caramel, and Earthy. It famously separates "Chemical" flaws from desirable aromas, making it excellent for education.

Key Reference

Flavor Frameworks
The Guide
How It Works
Sensory Science
Drinks Data